Ontario Lottery and Gaming Corporation wins big with location analytics

February 26, 2013

Organization: Ontario Lottery and Gaming Corporation
Industry: Business
Products: Esri Business Analyst Product Suite

Generating almost $7 billion annually, the Ontario Lottery and Gaming Corporation contributes a significant portion of its revenue to the province of Ontario while supporting the local economy. In 2010, the OLG’s Analytic Centre of Excellence recognized the power of adding location-based data to business intelligence and invested in Esri Business Analyst (Canadian Edition). As a result, they’ve achieved a deeper understanding of customer behaviour, optimized offerings, targeted new clientele and streamlined operations across its brands and business lines.

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