Summer 2019 vs 2020 Visitor Change for Toronto Super Regional Malls
Month: August 2021
Organization: Environics Analytics
Products: ArcGIS Pro
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This map illustrates how the COVID-19 pandemic is impacting consumer behaviour. Using the latest anonymized mobile movement data and leveraging Environics Analytics’ proprietary geofence library, a thematic map was created that illustrates percent change in visitor patronage in the summer of 2020 over the same time in 2019. Neighbourhoods in red illustrate a decline of more than 25% in patronage to one of four malls. Areas in blue highlight neighbourhoods that have actually increased patronage to those malls. These data are updated daily, allowing clients to leverage Esri mapping technology and Environics Analytics’ data when making evidence-based decisions related to staffing, tenant communications and logistics.